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In-store. Web. Mobile.

Drive Revenue with Continuous Customer Engagement

Starfish OmniCloudCommerce

It’s time to discover Starfish OmniCloudCommerce, the only omnichannel eCommerce platform purpose‑built for the eye care sector. Delivering a unified customer experience across every touchpoint, Starfish empowers you to sell every product category, protect your database, and future‑proof your business.

 

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Your Future. Our Focus.

Starfish isn’t just eCommerce. It’s a fully integrated digital ecosystem that:
•    Maximises customer engagement
•    Enhances your brand
•    Drives measurable revenue growth

400 +
Practices
$ 10 +
Million sales
100 %
Satisfaction

The Starfish OmniCloudCommerce difference

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Full Omnichannel eCommerce

Seamless experience across web, mobile, and in store at your URL

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Sell All Product Categories

Contact lenses, solutions, frames, complete glasses, sunglasses, eye wellness products

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Best in Class Integrations

FramesData, FittingBox, Avalara, Loquate

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Bespoke CMS for Eye Care

Create unlimited content with ease

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Security & Compliance

HIPAA, GDPR, PCI, ISO27001

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Flexible Transactions

One time, subscription, bulk, rebates

Automated Fulfilment

Home delivery or click & collect

 

Analytics & Reporting

Real time insights for smarter decisions

Practice Management Integration

GraphQL API for EHR systems

Fast Onboarding

Launch in hours

Continuous Development

Regular updates based on feedback

Locally Hosted on AWS

Full regulatory compliance

Your omnichannel eCommerce presence is just a few clicks away

Plug-and-Play Simplicity

Starfish is a turnkey solution. With guided onboarding, you can:

  • Customize your branding

  • Choose product categories

  • Set pricing

  • Assign staff roles

  • Apply for merchant accounts

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Built for Eye Care. Built for Growth.

Starfish is your strategic partner to:

  • Protect your database
  • Enhance customer experience
  • Drive revenue
  • Future proof your business
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Why Starfish?

 

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Protect Your Database & Grow Your Revenue

Optical Prescription First logic and bespoke workflows keep customers engaged in store, online, and on mobile, so they never need to shop elsewhere.

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Fully Transactional at Your URL

Your customers shop directly on your branded domain. No redirects. No confusion. Just a seamless, unified experience.

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Sell Everything

Contact lenses, solutions, frames, complete spectacles, sunglasses, eye wellness products all in one platform.

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Advantageous Payment Processing

Direct integration with the world’s largest payment processors. Your merchant account. Your revenue. Straight to your bank.

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Flexible Purchasing Options

One time purchases, subscriptions, bulk discounts, rebates,  all supported out of the box.

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Data Driven Growth

Analyse customer behaviour, track conversion rates, compare location performance, and automate marketing to capture more sales.

Scalable for all Practice sizes

From single location practices to multi site chains, Starfish grows with you, providing one intuitive platform to manage products, publish content, and engage customers.

Ready to See Starfish in action? Want to see more?

Book a demonstration with us today.
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The Optical Omnichannel eCommerce Experts

Seamless. Scalable. Purpose Built for Eye Care.

Starfish OmniCloudCommerce unifies your in store, web, and mobile sales into one powerful platform. Built to protect your database, sell every product category, and drive continuous revenue growth.